Goibibo ropes in father-son duo Jayaram and Kalidas as brand ambassadors

Raj Rishi Singh, Chief Marketing Officer, Goibibo, said, "Goibibo recognizes the need for tailored experiences not just in terms of products/services, but also in terms of brand communications."

By  Storyboard18Apr 2, 2024 6:46 PM
Goibibo ropes in father-son duo Jayaram and Kalidas as brand ambassadors
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The film leverages cultural cues as much as it does language to build a connection with its audiences in Tamil Nadu and Kerala, delivering a story that aims to resonate with audiences while infusing specific travel contexts with a fresh perspective.
First Published on Apr 2, 2024 6:46 PM

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