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STORYBOARD18
Brand Makers
Meet Sai Ganesh – the marketer who turned full-time quizmaster
How it Works
Devika Bulchandani enters the club of Indian-origin CEOs leading global companies
Brand Makers
Media Mavens: Conversations have become easier with BARC ratings' return, says Niti Kumar, Starcom
Brand Makers
How Curefit saw 300 percent increase in engagement after redesigning its app
Brand Makers
Bookstrapping: Influence Empire - The story of Tencent and China’s tech ambition
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Why PepsiCo India’s Lay's launched gourmet chips
Quantum Brief
Why doesn’t controversy go off the menu for Zomato ads?
Quantum Brief
Mast & Meh: Swiggy, Shopsy, JSW Paints, Vadilal, Cleartrip, ResMed, Paytm, Country Delight
How it Works
A brand mosaic and the little things that make it
Brand Makers
Your story is our story
Brand Makers
EVolve 2022: Industry needs to focus on measures to make reliable products: Ather’s Nilay Chandra
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GE's Linda Boff on what it takes to reinvent a 130-yr old brand
Brand Makers
Dentsu Creative appoints Sumeer Mathur as chief strategy officer
Brand Makers
We will have coders sitting alongside copywriters: Sandeep Goyal on NEXT
Brand Makers
Bookstrapping: Hul Hul - The suppression of the Santal Rebellion in Bengal, 1855.
Brand Makers
Frenemies turned partners: How CMO-CFO union is helping firms achieve growth
Brand Makers
Simply Speaking: Brands Need Editors. Here’s Why.
Brand Makers
There will be a complete change in how people perceive real money gaming: Deepak Gullapalli
Brand Makers
What Herman Melville’s Moby-Dick teaches us about leadership
How it Works
Engineering the viral: The science behind meme marketing