QUICK-COMMERCE

How it Works

Mumbai tops festive hiring surge as quick commerce races ahead with AI: Report

How it Works

Swiggy offloads Entire 12% stake in Rapido to Prosus, Westbridge for Rs 2,399 crore

How it Works

Festive boom: Hiring surges 20% in India, fueled by e-commerce and tier-2 cities

How it Works

You won’t believe what sold out first in Swiggy’s Quick India Sale

Digital

iPhone 17 now available on bigbasket across Tier 1 cities

How it Works

Flipkart completes self-audit on dark patterns across Myntra, Cleartrip and group firms

How it Works

Eternal faces GST demand orders worth Rs 40.32 crore

Advertising

14x sales spikes, 30% adex hike: Quick commerce takes center stage this festive season

How it Works

Amazon and Flipkart threaten Google-Meta's duopoly in India

How it Works

GST reforms, festive demand to boost ad spends and revenues for quick comm and ecommerce

Brand Marketing

DTDC bets on quick commerce, tech investments to drive ecommerce surge

How it Works

Quick commerce to hit $1.6 billion in 2025, 12% of online sales: Report

Special Coverage

French banking firm BNP Paribas exits Swiggy stake, invests Rs 3,200 crore in Zomato

Brand Marketing

Criteo partners with Zepto to redefine Qcomm in India

Brand Marketing

District by Zomato and HSBC India announce strategic partnership to redefine cultural experiences

Brand Marketing

Swiggy raises platform fee amid festive rush, seeks better unit economics

Brand Marketing

Rapido launches ‘Ownly’ food delivery app in Bengaluru, promises affordable meals

Television

Quick commerce and D2C brands rewriting India's TV Ad landscape, study reveals

How it Works

Total of 22 warehouses of Amazon, Flipkart, Zomato-owned Blinkit raided since FY25

Brand Marketing

Nykaa ups marketing spends to Rs 995 crore in FY25; AI, influencers drive 28% customer growth

Storyboard18 today has grown into the premier, multi-media destination for the news and the views that matter to the A&M community. In a short span of time, through its pioneering content and properties, Storyboard18 has become an aspiration platform where a mention matters more than the rest, setting the agenda and creating an impact for individuals, brands and businesses. Storyboard18 probes and provokes, igniting heated debates and discourse on the issues and topics that matter. Its breadth of content has grown to include trend-setting coverage of not only the advertising, marketing and media industries, but also startups, policy and tech. Storyboard18's IPs slate has grown to include marquee, aspirational properties like The Visionaries and Share The Spotlight. With its digital depth and television presence through two shows - Media Dialogues With Storyboard18 and the Storyboard18 weekend show, the brand has solidified its position as the apex platform for the A&M industry.

contact

Have a query? Got feedback? Want to share tips or ideas? Our team would be happy to hear from you. Get in touch with us here:
Storyboard18@nw18.com

explore

quantum brief

brand makers
how it works
watch.listen