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MARKETING
Brand Marketing
Japanese apparel brand Uniqlo set to debut in South India, to open 1st store in Bengaluru in August
Advertising
Shoppers Stop boosts ad spend by 18% to Rs 88.26 crore in FY25; Profit drops by 86%
Brand Marketing
Wipro scales up brand-building expenses by Rs 359 crore in FY25
Brand Makers
Nikhil, Nithin Kamath invest Rs 250 crore in InCred Holdings ahead of IPO
Brand Marketing
Aditya Birla Lifestyle Brands Limited debuts on stock exchanges
How it Works
Sales, marketing roles to see 73% jump in H1 FY26 as e-commerce, tech startups boost hiring
Brand Makers
Tata's Trent pours out stake in Zara India, Massimo Dutti to boost own retail brands
Brand Makers
Tata's Trent accelerates retail expansions, adds over 280 stores for Westside, Zudio in FY25
Brand Marketing
Quick commerce boom faces backlash over food safety failures
Brand Makers
Rohit Talwar steps down as Castrol India VP and Head of Marketing
Special Coverage
RCB marketing head Nikhil Sosale arrested over Bengaluru stampede tragedy
Brand Marketing
Shein hit with EU complaint over dark patterns in app, website
Advertising
Sula Vineyards' marketing expenses surge by 177.7% to Rs 20.75 crore in FY25
Advertising
Asian Paints trims ad spend by 0.68% to Rs 1,297 crore in FY25, amid market challenges
Brand Makers
EaseMyTrip launches 2.0, targets high-growth travel firms with 49% investment
Advertising
Nykaa's adex climbs up by 31% to Rs 244 crore in Q4FY25
Advertising
Bank of Baroda slashes adex by 20% to Rs 350 crore in FY25
Advertising
EXCLUSIVE: ACI to serve as unified front for India’s advertising giants
Brand Marketing
How Hyundai's Santro became India's beloved 'Tall Boy' hatchback
Brand Marketing
Cricket, commerce, connectivity: Top marketers on how brands can win big in IPL