Edelweiss leader Radhika Gupta opens up about choosing practicality over luxury cars

Speaking at a podcast, Gupta revealed how she felt insecure initially growing up in a middle-class family; but as one of the country's youngest CEOs, she does not feel the need to prove her worth to others by buying expensive items.

By  Storyboard18Sep 16, 2024 12:13 PM
Edelweiss leader Radhika Gupta opens up about choosing practicality over luxury cars
Gupta's net worth is estimated to be around 41 crore, according to reports. (Image source: Edelweiss Mutual Fund)

Radhika Gupta, the CEO and Managing Director of Edelweiss Mutual Funds, has shared the surprising reason behind her decision to forgo luxury cars, even though she can easily afford them.

Speaking on a recent podcast, Gupta revealed that her reluctance to own an expensive car stems from her belief that such vehicles are depreciating assets.

Gupta, who currently drives an Innova, explained that her perspective on luxury items has evolved significantly over the years. "I can't get myself to buy a luxury car. I can afford it, but I can't buy it," Gupta said. "Every time I tell myself 'I'm going to get a bonus, I'll buy myself a fancy car,' I think a car is a depreciating asset. I don't drive, and if I drive it out of home, 30 percent of the value will be gone."

Reflecting on her journey from a middle-class upbringing to becoming one of India's youngest CEOs, Gupta admitted that she once felt insecure about not owning designer items. However, her outlook has changed dramatically. "Eighteen years ago, when I graduated from college and people would say 'Oh! You don't have a fancy handbag?' I would feel insecure about it. Now, it someone says: 'Why are you driving an Innova?' I'm at a point where I can say, 'My place, my life'. I think it's because I don't have anything to prove [to anyone]."

Gupta's net worth is estimated to be around 41 crore, according to reports. Despite her considerable wealth, her approach to spending and investments remain grounded in practicality rather than luxury.

First Published on Sep 16, 2024 12:13 PM

More from Storyboard18

Brand Marketing

Head-to-head: Caresmith takes a jab at Bombay Shaving Company's viral campaign

Head-to-head: Caresmith takes a jab at Bombay Shaving Company's viral campaign

Advertising

IPL 17 ads on TV up 15 percent as new categories and brands join the game

IPL 17 ads on TV up 15 percent as new categories and brands join the game

Brand Marketing

Korean beauty brand Laneige ropes in Sara Tendulkar as brand ambassador

Korean beauty brand Laneige ropes in Sara Tendulkar as brand ambassador

Brand Marketing

Hyundai Motor India rolls out ‘Dil mein bas jaye EXTER’ campaign

Hyundai Motor India rolls out ‘Dil mein bas jaye EXTER’ campaign

Brand Marketing

Nautica India ropes in Ayushmann Khurrana for Nautica India to launch SS-24 campaign

Nautica India ropes in Ayushmann Khurrana for Nautica India to launch SS-24 campaign

Brand Marketing

Moment marketing | The priority of being first rather than being right is a misplaced one, says ASCI chief

Moment marketing | The priority of being first rather than being right is a misplaced one, says ASCI chief

Advertising

RCB teams up with Naukri to recruit their "Fan-in-Chief"

RCB teams up with Naukri to recruit their "Fan-in-Chief"

Brand Marketing

Thomas Cook India aims to motivate voters with its ‘Ghar Jao Vote Karo’ campaign

Thomas Cook India aims to motivate voters with its ‘Ghar Jao Vote Karo’ campaign