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CXO INTERVIEW
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Brand Makers
Digital has brought an over-emphasis on performance marketing: Arvind R P, McDonald’s India
Brand Marketing
hoichoi achieves 60:40 gender balance; 200 percent ad revenue growth
Interviews
Innerwear brand Jockey focusses on digital amidst quick commerce boom
Brand Makers
Jim Stengel’s ‘The CMO Podcast’ helps refine my understanding of the role : Amit Doshi
Brand Marketing
Justdial says 95% of Indians still loyal to offline stores, sees faster growth in Tier 2 and 3 cities
Brand Makers
You will never win by focusing on the rearview mirror: Lance Bennett, Mercedes-Benz India
Interviews
'Many RMG startups in India on the verge of shutting down business', says CEO of Winzo
Interviews
OTT dominant among 97 percent of Housing.com's TG; CTV reaches 70 percent penetration
Interviews
'Respect time': HDFC Life CMO Vishal Subharwal's marketing mantras and life hacks
Brand Makers
LTIMindtree's Shuchi Sarkar on navigating the tech industry as a female leader