Rise of film-based tourism: Goa and Rajasthan top draws in India. Find out why.

The success of film tourism in Rajasthan underscores the importance of strategic marketing and promotional efforts by its state tourism department, states a KPMG India and PHD Chamber of Commerce and Industry report.

By  Storyboard18Mar 1, 2024 4:56 PM
Rise of film-based tourism: Goa and Rajasthan top draws in India. Find out why.
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The primary motivation for film tourism is the desire of travelers to connect with the cinematic world, experiencing first-hand the locations, cultures, and landscapes portrayed in their favourite films. (Image sourced via CNBC-TV18)
First Published on Mar 1, 2024 4:56 PM

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