'We earnestly apologise for the mistake made in publishing our advertisements': Patanjali Ayurved issues apology

The Supreme Court asked Baba Ramdev’s Patanjali Ayurved to issue a public apology in the ongoing misleading ads case. The apex court had questioned the company if the apologies were as big as their advertisements. The company has now put out an apology in leading newspapers on Thursday.

“In the wake of the ongoing matter before the Hon’ble Supreme Court of India, we in our individual capacity as well as on behalf of the Company, unconditionally apologise for the non-compliance or disobedience of directions/orders of the Supreme Court of India,” the apology read.

“We unconditionally extend the apology for holding meeting/press conference dated 22.11.2023. We earnestly apologise for the mistake made in publishing our advertisements and it is our wholehearted commitment that such errors will not be repeated. We undertake to abide by directions and instructions the Hon’ble Court with due care and utmost sincerity. We undertake to uphold the majesty of the Court and comply with applicable laws and directions of the Hon’ble Court of law/relevant authorities,” it added.

Read More: 'Is the apology as big as your advertisements?', SC asks Baba Ramdev's Patanjali Ayurved

A bench comprising Justices Hima Kohli and Ahsanuddin Amanullah on Tuesday asked Baba Ramdev’s Patanjali Ayurved if the public apology that was published by them in the newspapers on April 22, was “as big as their advertisements.”

The bench also asked why the apologies were filed yesterday and not earlier. Advocate Mukul Rohatgi, appearing for Ramdev and Managing Director Acharya Balkrishna, said that the apology was published in a total of 67 newspapers and cost around Rs. 10 lakh.

Justice Hima Kohli asked, ”Has the apology been published prominently? Same font and size as your earlier advertisements?” To this, Rohatgi said that they had spent lakhs on publishing the apologies. The court replied saying, "We are not bothered.”